In a bold and highly questionable move, Sticker Mule has announced an unprecedented show of support for former President Donald Trump. The company is now offering half-price discounts on MAGA hats and Nazi flags for customers who use the promo code #letsgobrandon at checkout.
In a press release that left many scratching their heads, Sticker Mule stated, “We believe in the freedom to express your views, no matter how historically insensitive or blatantly offensive they may be. To that end, we’re proud to offer a special discount on items that really let your true colors fly.”
The code #letsgobrandon, a euphemism for an expletive-laden chant against President Joe Biden, seems to encapsulate the spirit of Sticker Mule’s new marketing campaign. “It’s all about taking a stand,” said an unnamed company spokesperson. “A stand that has absolutely no regard for decency or respect for others.”
Social media reactions have been swift and brutal. Critics have called the promotion everything from “tone-deaf” to “outright dangerous,” pointing out the troubling implications of normalizing such symbols of hate. Sticker Mule, however, appears unfazed. “Haters gonna hate,” tweeted the company’s official account, followed by a string of American flag emojis and a gif of an eagle having sex with an orange.
In an attempt to add some levity, the company also introduced a line of bumper stickers that read “I Brake for Conspiracy Theories” and “Vaccines Turn You into a Liberal.” The spokesperson assured customers that these items are also eligible for the #letsgobrandon discount, proving once and for all that Sticker Mule is committed to catering to a very specific segment of the population.
Despite the backlash, Sticker Mule remains defiant, urging everyone to “take advantage of this once-in-a-lifetime offer” and reminding them that “supplies are limited, but poor taste is forever.”
As for the rest of us, we’ll be over here, clutching our pearls and wondering how we got here in the first place.
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